Heather LeFevre has held senior strategic roles at some of the world’s most creative companies, including Crispin Porter + Bogusky, StrawberryFrog, Tribal DDB, and Hyper Island. Heather knows how to mine for insights and understand how people think, feel, and behave. She has crafted brand worlds for Emirates, Bacardi, Philips, and Gucci. Heather founded the influential Strategist Survey and authored Brain Surfing the Top Marketing Strategy Minds in the World, a travelogue about what she learned on a year-long journey apprenticing herself to fantastic strategists around the world.
Heather holds a BA in English and an MS in Communications and Media Studies from the University of Texas.