News

Lauren Beitelspacher, Business Administration faculty, co-authored an article, "Exploring Consumer Privacy Concerns and RFID Technology: The Impact of Fear Appeals on Consumer Behaviors," published in the Journal of Marketing Theory and Practice.
Author: Currently
Posted: June 4, 2012

Lauren Beitelspacher, Business Administration faculty, co-authored an article, "Exploring Consumer Privacy Concerns and RFID Technology: The Impact of Fear Appeals on Consumer Behaviors," published in the Journal of Marketing Theory and Practice.