Cynthia-Lou Coleman, PhD

  Office phone: 503.725.5368
  Webpage: Today's blog
  University Center Building 440
  Office: 440H








PhD | University of Wisconsin-Madison
MPS | Cornell University
BA | Sonoma State University

Focus Areas

Mass Communication theory & methods
Science communication

Research Interests

Media framing & social discourse
Scientific & cultural rationalities
Science, risk, environmental & health communication

Courses Taught

Comm 326: Communication, Society and Culture
Comm 460/560: Framing and Mass Media
Comm 487/587: Propaganda, Public Relations and Media


Prof. Coleman’s areas of inquiry focus on the social construction of science in mainstream discourse and the effects of framing on biopolitical policies that impact American Indian communities. She teaches communication theory, research methods, propaganda and science communication. Prof. Coleman received a Fulbright Research Chair in 2019 to study First Nations concerns over environmental communication. She has also held fellowships with the Centers for Disease Control and Prevention and the Smithsonian National Museum of the American Indian. 


Coleman, Cynthia-Lou. How discourse illuminates the ruptures between scientific and cultural rationalities, in Ethics and Practice in Science Communication, University of Chicago Press, Susanna Priest, Jean Goodwin and Michael Dahlstrom, editors, 2018: 270-289 

Barberini, Marta; Cynthia-Lou Coleman; Paul Slovic and Daniel Västfjäll. Examining the Effects of Photographic Attributes on Sympathy, Emotions, and Donation Behavior. Visual Communication Quarerly, Vol. 22, Issue 2, 2015

Coleman, Cynthia-Lou. Cutting to the bones of justice, in Exploring Indigenous Social Justice. J. Charlton Publishing, Ltd., Vernon, B.C. John G. Hansen and Alex Wilson, editors, 2014.

Coleman, Cynthia-Lou. The extermination of Kennewick Man's authenticity through discourse. Wicazo Sa Review, 2013, 28(1): 65-76.

Coleman, Cynthia-Lou. How Kennewick Man and media constructs frame Indian identity, in American Indians and American Popular Culture. Praeger Press (ABC-CLIO) Santa Barbara, California. Elizabeth DeLaney Hoffman, editor, 2012.

Kikuchi, Mami and Cynthia-Lou Coleman. Explicating and measuring social relationships in social capital research. Communication Theory, 2012, 22(2): 187-203.

Coleman, Cynthia-Lou and L. David Ritchie. Examining metaphors in biopolitical discourse. Lodz Papers in Pragmatics, 2011 7(1): 29-59.

Coleman, Cynthia-Lou, L. David Ritchie and Heather Hartley. Assessing frames and metaphors in news coverage of prescription drug advertising. Journal of Health and Mass Communication, 2008, 1/2: 108-127.

Coleman, Cynthia-Lou, Heather Hartley and J. David Kennamer. Examining claimsmakers’ frames in news coverage of direct to consumer advertising. Journalism and Mass Communication Quarterly, 2006, 83(3): 547-562.

Coleman, Cynthia-Lou. Framing Cinematic Indians within the Social Construction of Place. Joint issue American Studies, 2005, 46(3/4) and Indigenous Studies Today, 2005-2006, 1: 281-299. 

Coleman, Cynthia-Lou and Erin V. Dysart. Framing of Kennewick Man against the backdrop of a scientific and cultural controversy. Science Communication, 2005, 27(1): 3-26.

Coleman, Cynthia-Lou and Jessica A. Corbitt. The social construction of mental health and depression. Ecquid Novi, 2003, 24(1): 99-114.

Coleman, Cynthia-Lou. Examining influences of pharmacists’ communication with consumers about antibiotics. Health Communication, 2003, 15(1): 79-99.

Freudenburg, William, Cynthia-Lou Coleman, James Gonzales and Catherine Helgeland. Media coverage of hazard events: analyzing the assumptions. Risk Analysis, 1996, 16(1): 31-42.

Coleman, Cynthia-Lou. Science, technology and risk coverage of a community conflict. Media, Culture and Society, 1996, 17: 65-70.

Coleman, Cynthia-Lou. The influence of mass media and interpersonal channels on societal and personal level risk judgments. Communication Research, 1993, 20 (4): 611-628. 

Recent Work

PDF iconCurriculum Vitae

Sea Lion-Salmon Report