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Getting started with YouTube

URL

PortlandStateU’s Channel

http://www.youtube.com/portlandstateu.

Description

YouTube is a video-sharing website on which users can upload, share, and view videos

Metrics

  • To increase channel views and video views 
  • To generate new and up-to-date video content that appeal to target audience
  • To encourage viewer comments 
  • To cross promote videos through Twitter and Facebook
  • To increase integration into PSU’s official website

Instructions for PSU Departments & Groups

Use PSU’s official site. Do not create a YouTube site for your department.

How to access

Touch base with Peter Simon to identify your needs. He will create a playlist for you, provide the login information to upload your videos (only reserved for certain departments), and give you video tips.

Contact

Peter Simon, 503-725-2617, peter.simon@pdx.edu

Tips

  • Make intros and outros clean - use Portland State logo as default
  • Use the export settings (see below)
  • Use royalty free music
  • Use basic PSU tags (Portland State University, Portland State, PSU, Vikings, PDX, Students, College, University, Campus)

More info

Codec

H.264 for video / AAC for audio

A codec is the format in which your video will be encoded.  For best results, Portland State recommends using H.264 (sometimes referred to as MP4) for the video codec and AAC(short for Advanced Audio Codec) for the audio codec.

Frame rate

30 FPS 

If there is an option that says "current," it is best to just go with that. Otherwise, this is usually 30 fps or 24 fps. If there is an option for keyframes, use the same value you used for framerate. 

Data rate

2500 kbits/sec for standard definition / 5000 kbits/sec for HD

This setting controls both the visual quality of the video and how big the file will be. In most video editors, this is done in terms of kilobits per second (kbits/sec or kbps). Use 2000 kbits/sec for standard definition 4:3 video,3000 kbits/sec for widescreen DV, or 5000 kbits/sec for high definition footage.

Resolution

640x480 for standard definition / 1280x720 for HD

640x480 for standard definition 4:3 video, 853x480 for widescreen DV, and 1280x720 or 1920x1080 for high definition. 

Deinterlacing

YES

If you have this option, enable it. If you do not deinterlace, you will sometimes get weird-looking horizontal lines in your video.

Audio

320 kbps / 44.100 kHz

Choose AAC for the audio codec. You'll want to set the bit rate to 192 kbps and the sample rate to 44.100 kHz.

Format

MP4