One of the most successful ways to educate the general public about Portland State University is through print, broadcast, and online media. Through press releases and advisories about events, research projects, policy changes, and other items of interest, University Communications staff maintains ongoing communications with reporters and editors throughout the region.
Media resources include our Faculty Experts service, a searchable online database that allows members of the media to search for faculty members with particular expertise in a field or subject. Contact University Communications for updates.
Talking to the Media
Faculty and staff may be contacted by members of the media directly to comment on a topic, situation, or policy at the University. It's a good idea to contact the Office of University Communications prior to responding to reporters. University Communications staff may also contact you to respond to a media call. Although it is not feasible to meet every media request, know that lending expertise can help frame issues for the general public, while also building important relationships with reporters that may prove useful in the future (such as when it comes time to highlight a new grant or research project).
University Communications staff can provide tips on working with the media. Note that reporters typically work on tight deadlines (often a day or less).
The Umbrella Tours program brings civic, business and community leaders to Portland State University for a half-day tour that includes morning coffee, tour stops across campus, and lunch with President Wim Wiewel.
Each 30-minute tour stop showcases research projects, labs, classes, and other examples of faculty work. Currently, University Communications runs three tours in fall, winter, and spring quarters; since 2002, over 800 individuals have attended.
Umbrella Tours offer an inside look at one of the nation's up-and-coming urban research universities, and shows some of the many ways that PSU connects to the community.
For more information, or to invite a friend or colleague on an upcoming Umbrella Tour, e-mail firstname.lastname@example.org.
Press Releases/Media Advisories
If you are planning an event or have a newsworthy announcement, a press release or media advisory to local or national media can be an effective way to get the word out.
To announce an upcoming event, such as a lecture or performance, know that deadlines for newspapers are typically four weeks in advance of the event. Contact University Communications staff to discuss whether a press release or media advisory is the best way to meet your promotions needs. See examples of recent University news releases and media advisories.
The Office of University Communications does not manage a speakers bureau at this time. However, we work closely with faculty and staff around campus, and may be able to recommend a speaker or topic for an upcoming meeting. For suggestions, e-mail email@example.com. You may also peruse the online faculty experts database at www.experts.pdx.edu.
The Office of University Communications maintains a limited number of display items that can be used at events and trade shows, including table cloths, foam-core mounted photographs, display boards, and more. To view images and materials available, or to reserve them for check-out, contact the office to schedule an appointment.